Powerful tools for social research
Graham questions the value of blog statistics, he says its better to listen to people. Arti questions why we measure at all. Though we can waste a lot of time with vanity statistics, now that we are electronically interconnected, we can do research that previously seemed impossible. On insufficient data, I have analysed the national interest in game programming using Clustermaps and Google Trends, with questionable accuracy I can say that Australia is a world leader in educational use of game programming.
See http://www.blogviz.com/blogviz/ for a statistical analysis of the transmission of memes.
There was a study which looked at guild size in MMOG's like World of Warcraft to test Dunbar's theories of human organisation.
Yes I spend too much time massaging my ego looking at my cluster map and Googling myself, but we have a powerful research tool there too.
